Words Work Background

WORDS

Words

Arena ME

Arena was the blueprint for professional Arabic battle rap leagues, sending positive ripples across the eastern Arab world, from Amman to Cairo. Muhandas was Arena's top performer, a pioneer among first gen. Arabic battle rappers, with battles that defined a standard for Arabic battle rap. Muhandas retired as a battle rap performer in 2020 as he focused on sound, rather than words.

Battles coming soon

Voice Over

Experimented with creative copywriting and voice-acting in the context of campaigning and advertising

  • Careem, 2019
  • Toters, 2020
  • Leo Burnett, 2017
  • UNICEF, GIL Program campaign, 2017
  • Black Unicorn Media, 2012-2014

El Dahleen

Co-writing and co-performing the soundtrack of El Dahleen, for Labiba Productions. Following real-life profiles of convicted militant extremists with psychiatric profiling, informing the characters in the series and their depiction in the soundtrack.

Video coming soon

Teaching

Designing curriculums (history of Arabic hip hop, lyrcisim, context, delivery, performance, meaning as play, collaboration, 7 collaborative projects of 4-5 people teams, alinigng visions with other creatives units)

  • GiZ, 2021
  • MARCH, 2017